Lightning Fit
2022
My Role
Art Direction, Brand Identity
Details
Lightning Fit is the key to allowing mind, body, and science to work together and optimize health for your strongest you. Through innovation and smart technology, we activate a power within. This is the frontier of fitness, with an unstoppable “I’ll meet you at the top” mentality.
Credits
Studio: Outset
Designers: Aubrey Bengtzen-Jones, Crystal Lund, Rachel Gibilterra
2022
My Role
Art Direction, Brand Identity
Details
Lightning Fit is the key to allowing mind, body, and science to work together and optimize health for your strongest you. Through innovation and smart technology, we activate a power within. This is the frontier of fitness, with an unstoppable “I’ll meet you at the top” mentality.
Credits
Studio: Outset
Designers: Aubrey Bengtzen-Jones, Crystal Lund, Rachel Gibilterra
